On-Demand


1 CPE

Surgent's Engagement and Client Retention Best Practices

On-Demand
1 CPE

Learning Objectives

  • Create and implement a client retention strategy
  • Create content to educate clients
  • Track customer retention metrics
  • Leverage employee engagement with clients
  • Map your customer journey
  • Understand the role of technology in improving client retention

Major Topics

  • Managing client expectations
  • How automation improves client engagement
  • Understanding the role of feedback systems
  • Seeking referrals
  • Building client loyalty
  • Customer retention marketing
  • Expanding services offered to clients
  • Knowing when it is appropriate to enter new markets

CPE Credits Available

1 CPE
1
Business Management & Organization

Things to Know About This Course

Course Level

  • Basic

Professional Area of Focus

  • Business/Practice Management

Prerequisites

None

Advanced Preparation

None

Intended Audience

Accounting and finance professionals seeking to understand how to engage and retain clients

Provider

Surgent CPE

Purchase This Course

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  • COCPA Non-Member

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