Instructor
Instructor
The accounting profession is seeing something new. Decades of “what will it take to win the client?” have been replaced with a landslide of businesses trying to find a firm to do their work. It’s simple economics. Supply shortages with a steady or increased demand increases the price. Firms needs to view each new opportunity with the eyes of “do we want this client?” and if so, “what do we want to charge”? What the client wants to pay is irrelevant when demand exceeds supply. This session will show participants different ways to price, how to test pricing, how to handle pricing objections, and discuss if their engagement letter is restricting their ability to change pricing. Finally, The Visionary Group will go through how to analyze existing clients to determine if they should still be a client and at what price.
Learn about value pricing, client upscaling and more!
Value pricing
Client Upscaling
Building an advisory department to recruit to your firm
None
None
Anyone interested in assessing clients, pricing and recruiting new team members.