April 4, 2023

Webinar

2 CPE

Webinar (CPA Crossings): That’ll Leave a Mark: Creating a Personal Brand

April 4, 2023
Webinar
2 CPE

Webinar (CPA Crossings): That’ll Leave a Mark: Creating a Personal Brand

  • Instructor

    Kevin
    Yeanoplos

In today’s competitive business world, it’s more important than ever to set yourself apart, to differentiate yourself, and to have a “hook”. Many times, setting out to be the “green apple in a barrel of red” can be the difference between success and failure. The importance of a personal brand can’t be overstated. This informative session helps you to create brand equity to become the “green apple”.

This event may be a rebroadcast of a live event and the instructor will be available to answer your questions during the event.

Learning Objectives

After attending this presentation you will be able to…

  • Recognize the importance of a personal brand 
  • Identify how to create your personal brand

Major Topics

The major topics that will be covered in this course include:

  • Importance of having long-term focus
  • Definition of a personal brand
  • Characteristics of a personal brand
  • Definition and creation of brand equity
  • Advantages of positive brand equity
  • How to create brand equity

CPE Credits Available

2 CPE
2
Personal Development

Things to Know About This Course

Course Level

  • Basic

Prerequisites

None

Advanced Preparation

This webinar is produced by CPA Crossings. You will receive your login link/instructions and Certificate of Attendance directly from this third-party vendor. It is important that you review your COCPA confirmation for details on receiving your login instructions and COA from said vendor.

Intended Audience

All working professionals

Provider

CPA Crossings, LLC

This event has ended.