April 24, 2024


2 Total CPE Credits


Webinar (CA): Time's Up—Pivoting Your Firm to a Subscription Based Model 2023

  • Instructor

    Ronald Baker

Learning Objectives

• Identify strategies utilized by businesses that have made the transition to a subscription-based model
• An in-depth exploration of the nine types of subscription business models
• The psychology of selling subscriptions
• How to develop new metrics and accounting information to represent the economics of a subscription business

Major Topics

• The three types of adoption approaches to creating a subscriber base
• Five approaches to value nurturing—that is, what happens after the sale to help customers achieve success and realize value
• Ten best practices to reduce churn (i.e., losing subscribers)
• Essential growth strategies to deploy

CPE Credits Available

Total CPE
Business Management & Organization

Things to Know About This Course

Course Level

  • Basic



Advanced Preparation

This webinar is produced by CalCPA. You will receive your login link/instructions and Certificate of Attendance directly from this third-party vendor. It is important that you review your COCPA confirmation for details on receiving your login instructions and COA from said vendor.

Intended Audience

CPAs, accountants and financial professionals.


California CPA Education Foundation

Register For This Event

  • COCPA Member

    $ 89 89
  • COCPA Non-Member

    $ 119 119
    Your Price

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